User experience (UX) is becoming increasingly important in SEO. Google aims to provide its users with the best possible experience, influencing its ranking criteria.
Fast-loading sites improve user satisfaction and reduce bounce rates. Google has indicated that page speed is a ranking factor, making site performance a priority.
With more users accessing the web via mobile devices, a website’s mobile usability is crucial. Implementing a mobile-friendly design is non-negotiable for effective SEO.
User engagement metrics like dwell time, bounce rate, and click-through rate play a role in SEO. Websites that keep users engaged tend to rank better on Google.
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