
On-page SEO refers to the optimization of individual web pages to rank higher and earn more relevant traffic in search engines. It involves both the content and HTML source code of a page.
Effective on-page SEO strategies include optimizing title tags, meta descriptions, headers, and image alt text while ensuring that content is engaging and relevant.
Your content should not only incorporate targeted keywords but also provide value to your audience. Focus on answering questions and solving problems.
Metrics such as bounce rate, time on page, and click-through rate are crucial indicators of how well your content meets user intent.